Trekoholics
Privacy Policy
Trekoholics views the protection of user privacy as a crucial principle. We understand that our users and their personal information are among our most valuable assets. Trekoholics stores and processes user information, including any sensitive financial data collected (as defined under the Information Technology Act, 2000), on secure systems that are safeguarded by physical and technological security measures in compliance with the Information Technology Act, 2000, and related rules. If you object to the transfer or use of your information in this manner, please refrain from using our website or any other social media platform managed by Trekoholics.
INFORMATION WE GATHER
Trekoholics records, stores, and analyzes data available to us through various platforms, including our website, Facebook page, Twitter handle, Instagram account, LinkedIn page, or similar channels. This also includes physical forms and declarations submitted to Trekoholics. The information collected may include but is not limited to:
- Personal details such as name, email, contact number, and address.
- Payment information for bookings and transactions.
- Images and videos captured during expeditions that may feature participants.
- Website interaction data, including browsing behavior and preferences.
The data we collect enables us to enhance safety measures and improve our services.
HOW TREKOHOLICS USES AND PROCESSES CUSTOMER DATA
Trekoholics is committed to protecting your information. While we use your data to enhance your experience, we may need to share your contact details with relevant vendors for safety and logistical arrangements.
During our treks, we capture photos, record videos, and create intellectual property that may feature participants. Unless explicitly requested otherwise, we consider permission granted to use such content on our platforms. We also encourage participants to share their own pictures and videos, for which we provide proper credits before publication.
We use customer data for:
- Ensuring customer safety and contacting users in case of urgent concerns.
- Sending marketing and promotional messages with prior consent. Users can opt out anytime.
- Managing referral programs, contests, and promotional activities.
- Conducting research and analytics to enhance services and optimize user experiences.
- Resolving customer grievances and improving satisfaction.
THIS WEBSITE USES GOOGLE ADWORDS & FACEBOOK REMARKETING TAGS
Trekoholics utilizes Google AdWords and Facebook remarketing services to advertise on third-party websites to past visitors. This may involve displaying ads based on prior site interactions through:
- Google Display Network ads.
- Facebook ads.
- Google Search advertisements.
Third-party vendors, including Google and Facebook, use cookies to serve these ads. Any data collected will comply with our privacy policy and the policies of these platforms.
We have enabled Google Analytics tracking, including demographic and interest reporting, to better understand and serve our users. This data helps us resolve issues, measure interest in our services, provide updates, and enhance security measures.
Users can opt out of these services at any time:
THIRD-PARTY SHARING
Trekoholics does not share your personal information unnecessarily. However, in specific situations, we may disclose information to:
- Service providers and vendors for trek arrangements and safety measures.
- Law enforcement agencies when required by law.
- Affiliate businesses or in case of business mergers or acquisitions, with the new entity adhering to this privacy policy.
We do not disclose personal data to third parties for marketing purposes without explicit consent.
SECURITY OF YOUR INFORMATION
Trekoholics implements robust security measures to protect user data, in compliance with the Information Technology Act, 2000 and related regulations. We continually update our safeguards to prevent unauthorized access, misuse, or breaches.
YOUR RIGHTS & CHOICES
- Users may request access, modification, or deletion of their personal data.
- Users can opt out of receiving marketing communications.
- Users may request the removal of their images or videos from our content.
CHANGES TO THIS PRIVACY POLICY
Trekoholics reserves the right to update this Privacy Policy periodically. Any significant changes will be posted on this page, and users may be notified through email or other communication channels.